WalkinWiFi Appoints JJ
The PR campaign aims to raise brand awareness amongst the leisure sector and encourage customer sign up. Communication will focus predominately on the licensed trade, whilst a consumer campaign will provide internet users with a way to lobby for free WiFi at their local leisure outlets.
WalkinWiFi is an e-marketing tool for the leisure sector, providing end users with free WiFi in exchange for opting in to receive offer based email and SMS messaging from their ‘home’ outlet. The system allows leisure outlets to grow and manage a database of customers by offering them free wireless internet.