Most journalists are on Twitter. They use the channel to share articles they have written, talk about their role, look for sources, and share some snippets from their personal lives too. You can learn a lot about a journalist from what they post on Twitter. Which is why we’ve added tweet search onto our Media Contacts Database, letting subscribers find journalists by keywords in their tweets.
The way a contact personalises their Twitter channel can also tell you a lot. Do they use bright colours, is their bio about their professional life or does it merge into their personal interests too? What about their profile picture or header image, what does this say about them?
We took a look at the header images for a few journalists to see how they represent themselves on Twitter.
How much more do you know about these journalists based on what they have chosen for their header image? It’s a great idea to check a contact’s Twitter profile before pitching to them – the more you know about the journalist, the more you can personalise your message.
Wondering how the new article and tweet search on the Media Contacts Database could help you reach even more suitable journalists? Book a tailored demo today.