ResponseSource Blog

Media analysis, ResponseSource stuff

The Media Bulletin - a decade of newsletter designs

Every morning ResponseSource delivers a media news and move update newsletter to over 40,000 UK media professionals - all of whom, I hope, are eager readers. Here's a navel-gazing look ba[...] 30th January 2017
How to..., Media analysis

How important are images to journalists?

How important are images to journalists? We can’t ask every journalist in the country, but we do hear from a sizeable chunk of them every day through our Journalist Enquiry Service. We [...] 12th October 2016
Media analysis

Attitudes to PR revealed at Reuters Institute for the S...

A major study into the lives and attitudes of journalists in the UK was published yesterday and I wandered up to London's City University to attend the launch. This academically robust[...] 10th May 2016
Media analysis

Blogger requests - some data

Blogger requests. That phrase conjures up some contrasting views from PR professionals. Some PRs don’t like enquiries from bloggers coming through the ResponseSource Journalist E[...] 5th May 2016
Media analysis

When do journalists send requests?

We took a look at the ResponseSource Journalist Enquiry Service data to see if there is a significant pattern to when journalist requests are sent. We wanted to know if there was a specif[...] 19th April 2016
Events, Media analysis

Follow your passion: women in business and finance jour...

About 100 people got together on Monday evening in the offices of the Financial Times for a discussion on women in business and finance journalism, hosted by PR agency Lansons and network[...] 20th January 2016
Media analysis

What are journalists writing about this month?

To ensure your PR campaigns and press releases are topical and relevant it's always useful to plan ahead. To get insights into what journalists are writing about I've taken a look at the [...] 9th February 2015
Media analysis, PR issues

What do journalists think of PR professionals?

The results of our journalist survey suggest that despite massive changes in the media in recent years good old-fashioned research and an understanding of what makes news are the keys to [...] 7th October 2014
Media analysis, PR issues

What do tech readers want?

[caption id="attachment_885" align="alignright" width="300"] PRCA's event 'What do Readers want? The Future of Tech Journalism'[/caption] That was the question posed to a panel of four t[...] 4th August 2014
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